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GenAI & Social Twins

LLM cognition and biases, opinion dynamics among LLM agents, and LLM-powered digital twins of social media platforms such as YSocial.

LLM AGENTSSOCIAL TWINRECOMMENDER

Large Language Models are becoming participants in the social systems we study: they write, recommend, moderate and persuade, and they increasingly interact with each other.

This research line looks at generative AI through the lens of network and computational social science. We study LLMs as social and cognitive actors, and we use them to build social twins, simulated platforms where controlled experiments on online behaviour become possible.

Two complementary directions

LLMs as social and cognitive actors

How LLMs represent knowledge and reproduce or amplify human biases, studied with free-association norms and forma mentis networks; how LLM agents agree, polarize or drift in debates, and when they persuade humans.

Social twins

LLM-powered digital twins of online platforms, where synthetic users with personas, interests and memory post, comment and follow, enabling reproducible and ethically safe experiments on moderation and recommendation.

Our social twin: YSocial

The open-source platform where we put these ideas into practice.

YSocial logo YSocial Social media digital twin

YSocial is an open-source framework to design, simulate and analyse social media platforms populated by LLM-driven agents. It lets researchers test recommender systems, content moderation strategies and opinion dynamics in polluted information environments, without touching real users.

  • Open source
  • LLM-driven agents
  • Recommender systems & moderation
  • Local or remote LLMs

Rossetti et al., YSocial: An artificial intelligence powered social media virtual twin, Big Data & Society (2026)

Objectives

  1. 1

    Characterise the cognitive and social biases of LLMs and compare them with human behaviour.

  2. 2

    Model opinion dynamics in populations of LLM agents and in hybrid human–AI networks.

  3. 3

    Build open, reproducible social twins to evaluate the societal impact of platform design choices.

Related publications

All publications
  1. Journal 2027

    PhDGPT: Measuring bias in academic mental health across quantised and uncensored LLMs

    Edoardo S. De Duro, Enrique Taietta, S. D’Alfonso, A. Bentenuto, Giulio Rossetti, and Massimo Stella
    Information Processing & Management, 64(2)
  2. Preprint 2026

    The role of System 1 and System 2 semantic memory structure in human and LLM biases

    Katherine Abramski, Giulio Rossetti, and Massimo Stella
    arXiv (Cornell University)
  3. Preprint 2026

    Network Effects and Agreement Drift in LLM Debates

    Erica Cau, Andrea Failla, and Giulio Rossetti
    arXiv (Cornell University)
  4. Preprint 2026

    LLMs can persuade only psychologically susceptible humans on societal issues, via trust in AI and emotional appeals, amid logical fallacies

    Alexis Carrillo, Salvatore Citraro, Ali Aghazhadeh Ardebili, Enrique Taietta, Giulio Rossetti, Emilio Ferrara, Giuseppe Veltri, and Massimo Stella
    arXiv (Cornell University)
  5. Book chapter 2026

    LLMs and Cognition

    Giulio Rossetti, Katherine Abramski, Erica Cau, Valentina Pansanella, and Massimo Stella
  6. Journal 2026

    Forma mentis networks predict creativity ratings of short texts via interpretable artificial intelligence in human and AI-simulated raters

    Edith Haim, Natalie Fischer, Salvatore Citraro, Giulio Rossetti, and Massimo Stella
    Journal of Computational Social Science, 9(1)
  7. Journal 2026

    YSocial: An artificial intelligence powered social media virtual twin

    Giulio Rossetti, Massimo Stella, Rémy Cazabet, Katherine Abramski, Erica Cau, Salvatore Citraro, Andrea Failla, Riccardo Improta, Virginia Morini, and Valentina Pansanella
    Big Data & Society, 13(3)
  8. Preprint 2026

    Social Simulations: from Agent-Based Modeling to Digital Twins

    Erica Cau, Andrea Failla, Valentina Pansanella, and Giulio Rossetti
    arXiv preprint arXiv:2607.13693
  9. Journal 2025

    The “LLM World of Words” English free association norms generated by large language models

    Katherine Abramski, Riccardo Improta, Giulio Rossetti, and Massimo Stella
    Scientific Data, 12(1)
  10. Journal 2025

    Selective agreement, not sycophancy: investigating opinion dynamics in LLM interactions

    Erica Cau, Valentina Pansanella, Dino Pedreschi, and Giulio Rossetti
    EPJ Data Science, 14(1)
  11. Preprint 2025

    Language-Driven Opinion Dynamics in Agent-Based Simulations with LLMs

    Erica Cau, Valentina Pansanella, Dino Pedreschi, and Giulio Rossetti
    arXiv (Cornell University)
  12. Conference 2025

    Bots of a Feather: Mixing Biases in LLMs’ Opinion Dynamics

    Erica Cau, Andrea Failla, and Giulio Rossetti
    In Studies in computational intelligence
  13. Preprint 2025

    A word association network methodology for evaluating implicit biases in LLMs compared to humans

    Katherine Abramski, Giulio Rossetti, and Massimo Stella
    arXiv preprint arXiv:2510.24488
  14. Conference 2024

    LLM generated word association norms

    Katherine Abramski, Clara Lavorati, Giulio Rossetti, and Massimo Stella
    In Hybrid Human Artificial Intelligence
  15. Preprint 2024

    From Perils to Possibilities: Understanding how Human (and AI) Biases affect Online Fora

    arXiv (Cornell University)
  16. Book chapter 2024

    Cognitive Network Science Unveils Affective Bias in GPT Models Mirroring Math Anxiety in High-School Students

    Katherine Abramski, Salvatore Citraro, Luigi Lombardi, Giulio Rossetti, and Massimo Stella
    In Frontiers in artificial intelligence and applications
  17. Journal 2023

    Cognitive network science reveals bias in GPT-3, ChatGPT, and GPT-4 mirroring math anxiety in high-school students

    Katherine Abramski, Salvatore Citraro, Luigi Lombardi, Giulio Rossetti, and Massimo Stella
    Big Data and Cognitive Computing